Ian continues: “This brand-new concept takes the idea of customer choice a step further than its Town House cousin. The size options are offered on an ‘any house on any plot’ principal – which is a superb offering for those looking for a new home that provides individuality from the very start. The result of this is a mixed height streetscape with roof terrace positions chosen for the best views and orientation – the skyline is both interesting and unique and is basked in a beautiful red hue now that the cladding has been installed.”

The Row House homes have been precision manufactured using Modern Methods of Construction (MMC) at the House by Urban Splash factory in the East Midlands, before being delivered to the Wirral by road. It’s a product that’s been created following 30 years of experience of developing award-winning homes and workspaces – something the company started doing in Liverpool in the early 1990s.

Other homes available include the impressive three-storey Town House homes which are now on sale and offer open plan options, up to five bedrooms and home offices; there is a garden living option – a traditional layout with living spaces downstairs – or loft living – with bedrooms on the ground floor and open plan living areas upstairs. Each of them boasts unrivalled views over the water, thanks to the neighbourhood’s location facing East Float Dock, which is a stone’s throw from the River Mersey.

House by Urban Splash is creating East Float at Wirral Waters in a joint venture partnership with Peel L&P. Together they are creating a total 350 homes using modern methods of construction. Prices start from £210,000 for a two-storey Row House home, while the Town House homes are priced from £345,000. Customers can also tour the onsite interactive sales pavilion – an iconic structure featuring immersive brand experiences, including screens on which customers can explore various layouts of the homes.